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a business man views commercial ventures in space.Paper reviews technical, resource planning and marketing steps an industrial organization must perform in arriving at a decision to undertake space development and production of commercial products or services for Users on the ground. Technical elements are supported by particular examples. Analysis of required resources emphasizes facility and financial inter-relationships between commercial organizations and NASA. Marketing planning covers elements of profitability. Paper addresses questions related to protection of corporate stockholders and public interest, investment decision timing, budget variations. Paper concludes with observations on timeliness of planning shuttle-based commercial ventures and on key industry/NASA problems and decisions.
Document ID
19730032838
Document Type
Conference Paper
Authors
Scarff, D. D.
Bloom, H. L.
(General Electric Co. Philadelphia, Pa., United States)
Date Acquired
August 7, 2013
Publication Date
January 1, 1973
Subject Category
GENERAL
Report/Patent Number
AIAA PAPER 73-78
Meeting Information
Annual Meeting and Technical Display(Washington, DC)
Funding Number(s)
CONTRACT_GRANT: NAS8-28179
Distribution Limits
Public
Copyright
Other