NASA Earth Observations (NEO): Data Access for Informal Education and Outreach

The NEO (NASA Earth Observations) web space is currently under development with the goal of significantly increasing the demand for NASA remote sensing data while dramatically simplifying public access to georeferenced images. NEO will target the unsophisticated, nontraditional data users who are currently underserved by the existing data ordering systems. These users will include formal and informal educators, museum and science center personnel, professional communicators, and citizen scientists and amateur Earth observers. Users will be able to view and manipulate georeferenced browse imagery and, if they desire, download directly or order the source HDF data from the data provider (e.g., NASA DAAC or science team) via a single, integrated interface. NE0 will accomplish this goal by anticipating users expectations and knowledge level, thus providing an interface that presents material to users in a more simplified manner, without relying upon the jargon/technical terminology that make even the identification of the appropriate data set a significant hurdle. NEO will also act as a gateway that manages users expectations by providing specific details about images and data formats, developing tutorials regarding the manipulation of georeferenced imagery and raw data, links to software tools and ensuring that users are able to get the image they want in the format they want as easily as possible.